How ready is your website for AI search?
Enter your URL and we'll run your live page through a technical and content checklist: which search and training crawlers can fetch it, whether structured data is present, how the content is organised, and the entity and freshness signals on the page. It checks readiness — it does not predict whether AI engines will cite or rank you.
Checks your actual live page · ~15 seconds · No login to start
Crawler access
Which crawlers can fetch the page
Structure
Machine-readable schema
Content structure
Headings, questions, depth
Entity & sources
Who you are, what you cite
Freshness
Dates, sitemap, HTTPS
About this tool
this tool
More and more Australians now start a buying decision by asking an AI assistant rather than scrolling a page of search results. Tools like ChatGPT, Google's AI Overviews, Perplexity and Gemini read the open web, then summarise and recommend a handful of businesses in a sentence or two. The problem for most small and medium businesses is that these engines can only cite what they can actually reach, read and understand — and a site built for human eyes (or for traditional Google ranking) often gives an AI almost nothing to work with. The AI Search Readiness Checklist runs your live page through a technical and content checklist — which search and training crawlers can fetch it, whether structured data is present, how the content is organised, and the entity and freshness signals on the page. It checks readiness; it does not predict whether AI engines will cite or rank you.
How it works
You enter a live URL and the tool fetches that actual page, then runs it through a checklist grouped into five areas. Crawler access reads your robots.txt to see which search and retrieval crawlers, and which training crawlers, can fetch the page — a crawler that can't fetch the page has nothing to work with, while blocking a training crawler affects model training only, not live answers. Structure looks for machine-readable structured data (schema) that tells engines what kind of business and content they're looking at. Content structure looks at headings, question-style headings and depth — whether the page is organised so a direct answer can be lifted from it. Entity and sources looks at the signals that say who you are and the in-content source links you cite. Freshness checks dates, the sitemap and HTTPS. Each area shows how many checklist items pass, the overall grade reflects the share of items passing, and the full report lists which crawlers can fetch your page plus a prioritised, plain-English fix list — highest priority first — so you can make a change and re-run the check to see which items now pass. The grade is not a measure of how often AI engines cite or rank your site.
Who it’s for
Australian SME owners and operators who want to check whether their website is technically ready for AI search, and a prioritised fix list to work through.
- The checklist runs on your actual live page: which search and training crawlers can fetch it, whether structured data is present, how the content is organised, and the entity and freshness signals on the page.
- It checks readiness — it does not predict whether AI engines will cite or rank you. Passing the checks removes the common technical reasons a page gets skipped.
- The output is a prioritised fix list, highest priority first, and you can re-run the same URL after each change to see which items now pass.
Frequently asked questions
How is this different from normal SEO?
Traditional SEO optimises for where you rank in a list of blue links a person then clicks through. AI search readiness (often called answer engine optimisation, or AEO) is about whether an AI assistant can fetch your page and lift a clear answer from it — often without any click through at all. This checklist focuses on those technical and content items: crawler access, structured data, answer-ready content and in-content source links. Good SEO helps, but it doesn't guarantee those items are in place — that is what this checklist shows. It does not predict whether an AI engine will cite or rank you.
Do I need to enter anything other than my website address?
No. You enter a live URL and the tool fetches and checks that page directly, so the results reflect your real page rather than a self-assessment. You'll be asked for a few contact details to unlock the full checklist — which search and training crawlers can fetch your page, and the prioritised fix list — but the checks themselves run on the page you provide.
If a crawler is blocked, is that really a problem?
It depends which crawler. Search and retrieval crawlers feed live results and answers, so if one is disallowed in your robots.txt it can't fetch the page and has nothing to work with. Training crawlers only collect data for model training, so blocking them affects model training only, not live answers — a choice, not a fault, if it's deliberate. The report lists the two groups separately, so you can see whether crawler access is the first thing to fix. As with any general information tool, treat the results as a starting point rather than personal or technical advice, and check changes with whoever manages your site.